About Me

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Melrose, MA, United States
Hi there, and thanks for visiting my Blog! How did I get started? Well, when I was pretty young, my mom taught me all the basics of sewing. It seemed to come natural to me, and by the time I was in middle school, I began to make lots of my own clothes. I did some sewing for people I knew, (including my mom!)and then bought my first sewing machine in 1986 when I decided that I would make my own wedding gown! I live in Melrose, MA with my husband and our 3 boys. When expecting our first, I started to make dolls, just in case I had a girl. I continued making and selling them as they were fun to make and customize for a special girl. I work out of my home and have had the great experience of making gowns, home fashions, dolls and doing many alterations over the years. My work has been largely word of mouth, with very little advertising. I think you will find my work unique and would like to create something special just for you!
Showing posts with label seamstress. Show all posts
Showing posts with label seamstress. Show all posts

Monday, July 22, 2019

Times are changing....

....and like it or not, we all have to change too sometime. It's my time....

What do you think you want to do next? Do you want to increase your business? Make it your full time job? Can you? I could...Will you hire people? Advertise? Move to a larger space outside of your home? All valid questions others have asked me and that I've considered myself over the past 2 years.

Monday March 12, 2018, I found myself at City Hall in Melrose, MA applying for a business certificate. It was time. I've had my home-based business in my town for a very long time (over 20 years!) and my name gets mentioned in several social and online forums as: "Tamara's my go-to", "I highly recommend Tamara", so I wanted to do the right thing by making my business "official".
I went to the bank that same day to open a business bank account. I needed the business certificate for that. You know you're doing well when someone says "you better make an appointment with her before she gets booked up!" and when repeat customers refer their friends, etc...

What do I do? I help people look and feel good in what they are wearing. I specialize in Bridal and formal wear alterations. I am creative. I design and redesign. I am a Seamstress!


When I was going to networking events a few years ago, I'd say "I'm an accountant", but not really embracing that role and not even wanting to delve into what I did at work. I'd often segway into my seamstress title during a conversation. It's my passion. Accounting is what I went to school for, trained many years and put in lots of tax seasons - almost 3 decades! So it has served me well for many years. But as I have grown in life, I realize it's not where my true passion is. Sure, it's where the steady paycheck is, but is that all I want out of life? I like making people feel good in what they're wearing to a special event, or on their wedding day. I like creating a one of a kind christening gown from the mom/grandmother's wedding gown. When a bride gives me a hug and says "it's exactly the way I want it", "it's perfect!", that to me, is pure joy, and I thrive on that! I have had some time to build my sewing "business" from my home and have focused on things I LIKE to do, and am passing up work I would rather not do (like fixing a rip or hemming curtains, replacing a zipper - no more!). I LOVE working on bridal and formal-wear, and absolutely can't get enough of making a christening gown or first communion dress from the mom's wedding gown. That's my passion! I absolutely love the creative process. I noticed in certain work situations, some people hum and tap their pencil when they're focused on their work or reviewing other people's work, and I thought, wow, that person REALLY loves what he/she does. I think staying in the same field I've been in for so long, is not only getting stale to me, but as I am learning, I have to do something in my next job, that I REALLY enjoy. Why be stuck at a job, for 8 hours a day, 5 days a week, for only a paycheck. Done with that! I was so unhappy at my last job, towards the end of that job I found myself climbing the stairs (51 of them!) in the morning repeating to myself "I hate my job", and knowing that change was evident. Either I would make the change, or I'd be helped along that path. So, my next job search will be a little different from past ones, that's if I actually engage in a search. I want a job where I can be creative, or at least have a lot of moving parts to it.

I have been actively looking for a new "space" for my sewing work for about three years. I started writing this blog more than a year ago. Since then, I now have a local bridal shop referring customers to me, and if you do a Google search for wedding gown alterations in Melrose, I am at the top of the page! So that in itself, has driven the bridal traffic to me. Not only brides, but bridesmaids, Mothers of the Bride and the Groom and Flower girls. Since I now have such a large volume, it makes sense to move it out of the house and lessen the family (and dog) interruptions. It's time. It's MY time!

Update: July 8, 2019 - I have FOUND my space! And it's right down the street! A "studio". It's a good size room on the 3rd floor of a Victorian home, RIGHT DOWNTOWN, and walking distance from my house! They are only leasing to artists, and welcomed me right away! I am so excited to finally have my own space to work in. There are opening and closing hours, so I won't be tempted to stay up until midnight anymore working on a prom dress!!! (thank goodness!) I have no doubt that this move will increase my productivity as well as visibility in my community, and I'm absolutely thrilled about embarking on this new journey in my business expansion!

"Do what you love, and never work a day in your life"....Mark Twain - words to live by


Tuesday, August 4, 2015

Small business, big world


 
…let’s face it.  In today’s world, many small businesses may find it difficult to break into the greater universe. However, in my experience, the right exposure and key words in marketing your “brand” make all the difference!

It all started with creating my very own Facebook page for increasing my visibility – I was able to “invite my friends” to “like” my page. Wow! In a matter of days I had close to 50 likes. Now I’m at 225. https://www.facebook.com/pages/Fashions-by-Tamara/229784013701474?ref=hl

 Ok, so then I wanted to create a more professional version of my services, so I created a website, for free. I just got my domain 2 years ago!  http://fashionsbytamara.com/

 Not stopping there, I began to blog about my business, giving it a person spin.  I actually really like my blog…hope you do too. http://fashionsbytamara.blogspot.com/

 Now, many years ago, probably when it began to be the “thing”, I created a Twitter account. I signed up in 2009 and my first “tweet” was an entry about the Jimmy Fund walk I was about to do. Thinking, that all my then followers (maybe 5 at the time) would re-tweet my post and I’d raise a ton of money! That didn’t happen. I didn’t really use it much until recently when I really learned how to use it for my business. It’s still not my favorite form of social media for my business, but I am gaining followers, so who knows where it will take me! https://twitter.com/tamarakenney

Oh yes, then there’s Instagram (yes I have one for my business as well as personal), Alignable – where you can connect with local businesses, and local advertising (which I don’t get ANY business from, but I like to support schools and organizations in my town). I even put myself on YELP, and have been found that way too!

 So with all this going on, and making sure I use the right “tags” on my blog and twitter accounts, and from a recommendation of another small business owner in my town, I make sure I keep my Facebook business page current with at least one post a week, and pictures of my work as well.  I am told, and it’s true because I’ve googled myself, that when certain specific words are typed in a search, my Facebook page comes up as the #1 search at the top of the page!

 Try it! (buzz words: Alterations, Bridal, Melrose, Seamstress)

Saturday, August 2, 2014

Local Businesses Connect!

It's all who you know. It's all who you're connected to. This is true in many ways. Business travels by word of mouth more than any advertising campaign! So, if you have a business in the Melrose or Greater Boston area, read on...


Wow, the social media network has really taken off! The latest  (in my networking anyway!) is Alignable. This is an avenue where local businesses can connect, set up advertising campaigns, post a promotion, share ideas. You can connect with EVERYONE on Alignable, or hand pick who you want to be connected to. I do a little of both. I have connected with others in my profession - or at least those that will compliment mine - and have also accepted invitations from others outside the scope.

So if you are wondering what is this "Alignable" media and how can it work for you - click on the link below and connect with me. Set up your profile if you haven't yet, and see how it can help your business in the local community.



Sunday, July 6, 2014

New Summer Dress!

Elaine had a favorite summer dress (the grey one) and wanted another just like it. So I patterned the dress and bought swatches for her to choose from. Here is the result! She is very happy with her new summer dress!